Create a visual identity people remember.
An identity is not a logo file. It is a set of rules — type, colour, spacing, imagery, tone — that lets fifty different people produce work that still looks like one company. We design the mark, then we design the system that protects it.
Not forty thumbnails. Two directions taken far enough that you can judge them on real applications — on a pack, on a hoarding, on a phone screen, at the size it will actually be seen.
A typographic scale, a colour system with print and screen values specified, an icon set and pattern library. The parts that make everything after the logo quick to produce and hard to get wrong.
A guidelines document your printer, your fabricator and your web developer can each follow without calling us. Minimum sizes, clear space, what not to do, and correct file formats for every context.
Not sure whether this is the right starting point? Tell us the problem rather than the service, and we will say which of the six actually solves it — including when the answer is none of them yet.
Tell us what you are launching or fixing. You will get a fixed quote after the first call — never open-ended billing.